MOONWALI – LOGO HEADER

MOONWALI

Moonwali is an e-commerce platform that helps connect South Asian creators with consumers to celebrate our hyphenated identities. The brand needed to look vibrant, electric, and welcoming, using a mascot to serve as an avatar for artists who use the site and as a means to instruct users how to navigate and purchase art. 

MOONWALI – PALETTE
MOONWALI COMPS 2
MOONWALI COMPS
MOONWALI – ICONS TILE
MOONWALI – TILES 2
MOONWALI – TOTE AND HAT
MOONWALI – BOOKMARK
MOONWALI – BUSINESS CARD

CHARACTER AVATAR

Mumbai-based illustrator Prince Lunawara brought the brand to life with these eccentric illustrations of our Moonwali avatar, representating the type of South Asian artist that would implement a site like Moonwali. She is the heart of the brand, perfectly integrating with the type treatments and color palette. 

MOONWALI – MASCOT COLLAGE 1
MOONWALI – SHIRT AND TAG
MOONWALI – INSTAGRAM
MOONWALI—ARTIST-PORTFOLIOai
MOONWALI – MASCOT COLLAGE 2
MOONWALI – COMPUTER MOCKUP

WANT TO CHAT?

WANT TO CHAT?

Hit me up any way you feel comfortable. If you’d like to reach me directly, let’s talk at ali.r.malik@gmail.com. If you’re kind of shy and want to inch your way to direct communication, find me on any of the social media links on the right. Want to go to the main page? Here you go.

Hit me up any way you feel comfortable. If you’d like to reach me directly, let’s talk at ali.r.malik@gmail.com. If you’re kind of shy and want to inch your way to direct communication, find me on any of the social media links below. Want to go to the main page? Here you go.

Hit me up any way you feel comfortable. If you’d like to reach me directly, let’s talk at ali.r.malik@gmail.com. If you’re kind of shy and want to inch your way to direct communication, find me on any of the social media links below. Want to go to the main page? Here you go.